Thursday, 26 April 2018

Just Sew

I have been a fan of Just Sew for quite a while now. Nicki chooses the most gorgeous fabrics and makes every piece in her home studio including indoor and outdoor cushions, throws, bed linen and cot bedding, personalised pieces, printed pillowcases, tea towels and more to come!  
Just Sew also offer a custom order service, meaning you can have the perfect piece made just for you! 
I know you will LOVE finding out more,
Becky x

Hi I am Nicki. I live in rural Auckland with my husband and two children. We have our own little slice of NZ paradise in the form of a 6 acre lifestyle block – shared with three cows and 10 chickens plus our fur baby Boston the black lab. 

Before becoming a Mum I worked for many years in textiles/interiors, hence my love of fabric and décor, particularly cushions. 

I am a Christchurch girl but have lived in Auckland now for 17 years. 

Bunny Kids Cushion

When did you start your business? 

I started Just Sew when my daughter was around 1, so 4 years ago now. It started very ‘softly’, more of a hobby to begin with, but has steadily grown over the years into a brand I’m really proud of. 

Embossed Velvet Teal Roundie Cushion

How did you name your business? 

I am a little bit of a neat freak. Everything has a place and I like things ‘just so’. Just Sew is a play on this plus of course the fact I sew my product. 

Savannah Single Duvet Cover

What is your favourite product within your range? 

Oooo this is a hard one! I love everything I make but I would have to say cushions are how it all began and are still my number one. My favourite fabrics change almost daily. I get to work with so many beautiful designs. My most exciting find recently is a gorgeous Mustard Velvet but my current fav design is our Banana Palm Cushion. I’m loving the tropical look. 

Banana Palm Cushion

What is one thing you do daily to make your business work? 

The one thing I aim to do each day is update my social media accounts. This is a great way for me to connect with customers, new and existing. 

Heart Pillowcase

Where to from here with your business? 

Now both my children are at school I have more time to focus on new products/designs for my webstore and am also able to fill more custom spots. I’m really happy with how Just Sew is going, it fits in perfectly with our lifestyle and keeps me busy. Being a Mum is my number one priority and its awesome to have a business I can fit around my family. 

I’m really excited to see how things progress and where Just Sew takes me. 

How can we buy your products?

You can order from my online range at or get in touch regarding a custom piece via the online contact form. 

You are also welcome to contact me via:
and of course email

Tropicana Charcoal Outdoor Cushion

01 09 10